The Birth of "Il Filo Magico"
A story of family, tradition and passion for craftsmanship
The history of the brand Il Filo Magico it is intertwined with the threads of a family's destinies. Sonia, should have been named Laura, in homage to her paternal grandmother who shared the same name. However, with the coincidence of the passing of this strong and determined woman, the name was reserved for the next generation. And Laura, with her birth, not only carried forward that name, but also the indomitable spirit and distinctive character of her great-grandmother.
The fall of 2019 marked a pivotal moment. While Sonia worked with dedication on a puppet at crochet, immersed in chatter with her son and daughter-in-law, an idea was born. Sonia expert hands created magic from a single magic ring, stitch after stitch. And it was at that moment, as his son suggested a label for soft toys called "the magic ring", that a flash of inspiration struck Sonia. That ring did not completely represent the wonder and enchantment she felt in creating. And so, after a series of ideas and reflections, it was born "Il Filo Magico".
Each creation contains the essence of this magic, the enthusiasm of one tradition which is perpetuated, and a family's passion for craftsmanship. Il Filo Magico is not just a name, but a symbol of dedication, love and wonder. And now, it's a Registered trademark, ready to weave stories for generations to come.